ABOUT FIKRA UNIVERSITY
"Future generations will be living in a world that is very different from that to which we are accustomed.
It is essential that we prepare ourselves and our children for that new world."
- His Highness the late Sheikh Zayed Bin Sultan Al Nahyan, Founding Father of the UAE
Fikra University was first introduced by Etihad Aviation Group in 2016, inspired by the vision of the UAE Government to encourage innovation and development of the nation’s youth. Aimed at UAE university students, the competition-format programme encourages young innovators to propose solutions for some of the major challenges faced in today's aviation industry.
The competition aims to empower tomorrow’s CEO’s of the world by providing talented university students with hands-on experience in solving
real-world problems, encouraging them to produce original solutions through creative thinking. It is also a unique platform for students to showcase their talent and capabilities to corporate executives and receive feedback and recognition.
Students can submit ideas online and if selected, they will be invited to Abu Dhabi to experience a true 'startup style’ boot camp where their ideas will be explored before presenting at a spectacular demo day later in the programme.